If 2011 was ruffled with protests and classic mess ups, 2012
promises to elevate the gloom to another level altogether.
2012 promises to be a cynic in the making.
Cynicism, very rightly the Greek (ironic isn't it for Greece to
take center stage at the onset of a very cynical 2012? ) school
of thought is now far from what it was originally cut out to be. What
initially meant selfless and unconventional has dwindled down to a mere mockery
of sorts, a distrustful and contemptuous virtue of sorts.
How could we miss the possible tell tale signs of a now rapidly
evolving cynical generation?
Falling markets and a failing economy supplement your morning
coffee. Everyday promises to be a walk around town, a town sprawled with
scandal and sleazy politics. We do not wish to be hopeful fools anymore. We'd
rather stop believing, we'd rather stay a finger-breadth away from the
TRUTH, because the TRUTH as we know it isn't the truth anymore. We'd rather
believe in the power of a toothpaste than a brand that promises a deluge of
freshness and the power to charge your life. Out with advertising, lets talk
subvertising, lets talk culture jamming, lets talk meme hacking.
Brown is the new black and fat is the new thin.
On a more personal note friends keep tab, lovers keep score.
After all, we've graduated from an era of 'No thank you, but I'm
glad you asked' to 'Would it even hurt you to ask?'
Cynicism, at the end of the day, is a bloated reality of sorts.
Don't we all agree?
For now lets bite the dust with some Lasagne al forno and a dirty
martini.
I know I happen to be 15 days behind schedule, nonetheless...Happy
New Year folks!
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